Basic? Sometimes it works. Like when it comes to shampoo. amika: normcore signature shampoo's formula is a cocktail of vitamins and antioxidants that cleanses and hydrates for everyday use and gives hair balance, softness and shine. Bubbly lather leaves hair light and fresh. Super simply. And super well.

Features & Benefits:
Coconut acid provides excellent lathering and conditioning
Works on all hair types
Suitable for chemical + color treated hair

*Liters do not include pumps.

Wet hair and massage from roots to ends.
Rinse and follow with normcore signature conditioner or soulfood nourishing mask.

water/eau/aqua, sodium cocoyl isethionate, cocamidopropylamine oxide, cocamidopropyl hydroxysultaine, glycol distearate, coconut acid, hippophae rhamnoides (sea buckthorn/argousier) fruit/seed oil, glycerin, sodium isethionate, peg-150 distearate, caprylyl glycol, guar hydroxypropyltrimonium chloride, ethylhexylglycerin, hexylene glycol, citric acid, sodium chloride, polyquaternium-7, cocamidopropyl betaine, phenoxyethanol, fragrance/parfum, benzyl benzoate, hydroxycitronellal, limonene